📣 Samsung Unveils Galaxy AI Platform at Unpacked Event

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In today's email

1. 📣 Samsung Unveils Cutting-Edge Devices and Galaxy AI Platform at Unpacked Event

2. 📈 How to Maximize Results Across the Campaign Lifecycle with AI

3. 🤖  Intuit Announces AI-Focused Reorganization and Layoffs

4. 🤯 Quick Takes

Read Time: 5 Minutes

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In the Know​

Samsung Unveils Cutting-Edge Devices and Galaxy AI Platform at Unpacked Event

Samsung showcased an array of innovative devices during its Unpacked event in Paris, France. The event highlighted the latest foldable smartphones, advanced smartwatches, and a new entry into the smart ring market. However, the centerpiece of the presentation was the Galaxy AI platform, designed to enhance user experiences across all new devices.

Key Points

• Foldable Smartphones: The Z Fold 6 and Z Flip 6 feature improved durability, performance, and innovative design.

• Next-Generation Smartwatches: The Galaxy Watch 7 and Galaxy Watch Ultra offer advanced health and fitness tracking capabilities.

• Galaxy Ring: Samsung introduced the Galaxy Ring, expanding its wearable technology lineup with AI-enabled health insights.

• Galaxy AI Platform: Initially launched with the Galaxy S24, Galaxy AI enhances apps from health and fitness to photo editing and productivity tools, including features like Energy Score, Conversation Mode, and advanced photo editing.

Samsung is leveraging its AI capabilities to differentiate its products and drive future sales. By extending AI features to previous-generation devices and considering potential subscription services, Samsung aims to retain its customer base and encourage upgrades. As Apple gears up to launch its own AI platform, the competition between the two tech giants is intensifying, promising exciting advancements in AI-driven technology for consumers.

How to Maximize Results Across the Campaign Lifecycle with AI

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• Steps for crafting a better prompts to enhance your promotional copy and content creation

• Opportunities to offload repetitive tasks to gen AI tools

• Ways gen AI can help scale more personalized experiences and messaging

• Best practices for using gen AI to repurpose content and turn single webinars into integrated campaigns

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Intuit Announces AI-Focused Reorganization and Layoffs

Intuit, the financial software company behind QuickBooks and TurboTax, revealed a significant AI-focused reorganization plan that includes laying off approximately 10% of its workforce, or 1,800 employees. This move aims to accelerate the integration of artificial intelligence into its products and services. CEO Sasan Goodarzi explained that over 1,000 of the layoffs were due to employees not meeting the company's elevated performance standards, while another 300 positions were cut to streamline operations and focus on key growth areas. The reorganization also involves closing offices in Boise, Idaho, and Edmonton, Canada, affecting over 250 employees, some of whom will be relocated. Despite the layoffs, Intuit plans to hire at least as many employees in fiscal 2025. The company has assured laid-off U.S. employees of a severance package that includes a minimum of 16 weeks of pay, extended health insurance, and additional compensation based on years of service. Intuit's reorganization is expected to cost between $250 million and $260 million, impacting its fiscal fourth-quarter results. Following the announcement, Intuit's shares fell by 3.6% to $626.29 per share.

Quick Takes

• Nvidia Shares Surge Amid AI Boom, Approaching Record High: Nvidia shares climbed again on Wednesday, nearing their record high as investor excitement over the company's AI leadership continues to grow. With its market capitalization now in the $3 trillion club, analysts at Truist Securities believe Nvidia's continued success will rely on strong organic sales growth and its ability to meet the surging demand for AI-related hardware.

• Microsoft’s AI Investments Under Scrutiny by Morgan Stanley: As Microsoft increases its capital expenditures to support AI initiatives, Morgan Stanley questions the timeline for return on investment, despite maintaining an overweight rating on Microsoft stock. On Wednesday, Microsoft stock rose 1.5%, closing at $466.25, following recent highs.

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